Magicline and ClubPlanner enter strategic cooperation: customers benefit from seamless integration

Ariam Debas
Ariam Debas
Magicline and ClubPlanner enter strategic cooperation: customers benefit from seamless integration
  • Magicline, Europe’s leading cloud-based software solution for fitness studios, is pleased to announce its partnership with ClubPlanner.
  • This new cooperation enables studios to take advantage of ClubPlanner’s Open API integration and manage their daily business more efficiently.

ClubPlanner is a web-based solution that helps studios increase customer retention, manage their leads and increase average revenue per customer. With detailed reporting and a real-time dashboard, studios can be more effective and proactive.

The seamless integration between Magicline and ClubPlanner saves time for studio owners and staff by eliminating duplication of efforts. Leads are automatically transferred and check-ins and customer information flow smoothly into ClubPlanner.

“The cooperation with Magicline allows for targeted customer retention strategies, including automated messaging, specific tasks for staff to perform to retain customers, and re-engagement strategies for customers who have canceled. The common goal is to gain more customers and lose fewer,” says Peter van der Kwaak, CEO from ClubPlanner.

Daniel Wischer (CPO) from Magicline adds: “We are delighted to join forces with ClubPlanner and set new standards in the fitness industry together. The cooperation opens up exciting opportunities for our customers and promises an exciting future for gyms worldwide.”

The integration is available now in multiple languages covering Benelux, Italy, France, Germany, Spain & the UK. More information on the integration and activation can be found on the Magicline Marketplace:

About ClubPlanner Group B.V.

For over 20 years, ClubPlanner has contributed to creating a healthy fitness industry and her operators. By focusing on sales processes, member journey and retention we are a unique software solution to manage the customer journey. Our customers are in control of their fitness club, manage their leads and ensure member loyalty.

Customers all over Europe have been trusting all these years. The recent and continuous developments such as our dashboard and pipeline prove to be a success factor and are meeting the needs of many clubs. We have numerous long-term relationships including customers such as Elements, Killer Sports and World of Fitness.

Headquarter: ClubPlanner Group B.V.
Marloes Oost
Communications & Marketing Manager
Tel: +31 (0)85 – 303 46 79
Asterweg 63
1031 HM Amsterdam, Netherlands

ClubPlanner Deutschland GmbH
Ruhrallee 9, 12th floor
44139 Dortmund, Germany

About Magicline

For over 30 years, Magicline has been driving the digitalization of the fitness industry with innovative and state-of-the-art 360° software solutions. This is acknowledged by receiving the body LIFE Award 20 times in a row. The fitness studio management software is an “all-you-can-get” platform, perfectly matching all individual needs. We not only help our clients with the digitalization process, but also by building efficient and sustainable structures.

Our experience, which we generated over decades, and the continuous development of our software positioned us as the leader in software development in the DACH region. More than 8,000 studios put their trust in our solutions, increasing permanently.

Magicline is also available in Spain, France, Italy and the Benelux. Many more countries will follow shortly. Especially the internationalization puts us on the map for many big players in the fitness industry. We are happy to count the biggest fitness chains and franchise systems to our clients, including FitX, Fitness First, McFIT (RSG Group), clever fit und Bodystreet.

Magicline is headquartered in Hamburg and is a Sport Alliance GmbH brand.

More about Magicline:

Isabel Rückert
Isabel Rückert Head of CVM

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